Jay teaches you the lessons nobody else will - how to develop (and stick to) a budget that'll keep your strategy on track.

You'll learn how much you'll need for everything from polling, media and website design to rent, stationary, even snacks for volunteers. You'll get tips on how to keep overhead down, so you can put your money where it matters - contacting and persuading voters. And you'll learn the critical questions to ask before you hire a campaign manager, pollster, web designer, media buyer or consultant.


 
What others say...
“Budgets and cash flows aren’t glamorous, but they are vitally important. Jay Townsend’s advice won’t just help you win your race – it will keep you out of debt on the morning after the election.”

-- Jim Nicholson, former Chair, Republican National Committee

 

Price: $99.00